In the news
IPL, Maha Kumbh, Bigg Boss, KBC to fuel India AdEx growth by 15% in 2025
Co-existential Crisis: CTV to surpass pay TV subscribers base of 60 mn in 2025
From free tomatoes to hidden fees: A sneak peek into the world of q-commerce manipulation
WrApped: Are annual reviews brands’ new year-end marketing vehicles?
Why 2025 should be the year of celebrating regional festivals in advertising
High costs and limited returns- Ad spends on LinkedIn likely to go down 20%
New Engines Power Search Advertising for Brands Consumers
Festive season ad spends shift: TV ad spends down 10%; digital up 20%
