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Banned Hashtags: The Hidden Threat to Your Social Media Growth

Banned Hashtags: The Hidden Threat to Your Social Media Growth

By Dhanya Chawla

Imagine this—you’ve spent hours curating the perfect Instagram post. The lighting is flawless, the caption is on point, and you’ve added what you think are...

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April 25, 2025
How to Measure SEO Success

How to Measure SEO Success

SEO is one of those topics that immediately prompt anxious and distrusting looks from novices. It’s not that people and...

Aug 26, 2015 | Narayan Verma
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Twitter Roundup: August Voices in SEM

Twitter Roundup: August Voices in SEM

Ah, search engine marketing (SEM), the less handsome, but more faceted older brother to organic search engine optimization (SEO). Search...

Aug 18, 2015 | Parth Goswami
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4 Trends in Digital Marketing – AdLift

4 Trends in Digital Marketing – AdLift

A solid digital marketing strategy can do wonders for your business, drawing attention to your brand, increasing audience engagement, and...

Aug 14, 2015 | Anil Sumra
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5 Key On-Page Factors for SEO Beginners – AdLift

5 Key On-Page Factors for SEO Beginners – AdLift

You’ve said it before: “this year I’ll get my site up to par so I can improve my search rankings...

Aug 7, 2015 | Asmita Anand
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The 5 Best SEO Plugins for WordPress

The 5 Best SEO Plugins for WordPress

As far as content management platforms go, WordPress excels in allowing users to implement their SEO tactics in a relatively...

Jul 20, 2015 | Siddhartha Pundir
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Content Marketing and Its Influence On SEO

Content Marketing and Its Influence On SEO

In a recent conversation with Search Engine Daily, AdLift co-founder and CEO, Prashant Puri discussed content marketing and its influence on...

Jul 14, 2015 | Sulove Rawat
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article