...

Our Blog

AI And SEO: Will Google Penalize AI Content? Here’s The Real Story

AI And SEO: Will Google Penalize AI Content? Here’s The Real Story

By Dhanya Chawla

Everyone’s talking about it—AI for content creation. It’s fast, scalable, and honestly? It’s changing the game. But here’s the elephant in the digital room: Will...

Calendar Icon
April 11, 2025
5 Emerging Content Marketing Trends You Should be Following This Year

5 Emerging Content Marketing Trends You Should be Following This Year

Investments in content marketing by various enterprises are increasing at an exponential rate. Stats from the Content Marketing Institute and...

Oct 3, 2018 | Shivam Sikka
Read Article
Grow Your Website Traffic with Infographics

Grow Your Website Traffic with Infographics

What are Infographics? Today infographics have become one of the most effective marketing tools to boost audience engagement. A human...

Oct 1, 2018 | Himani Gulati
Read Article
What Is Schema and Why is it Important In SEO?

What Is Schema and Why is it Important In SEO?

What is Schema: Schema markup is a form of microdata that is found at Schema.org. Once it is added to...

Oct 1, 2018 | Siddhartha Pundir
Read Article
Native Advertising Vs. Content Marketing – What You Need to Know?

Native Advertising Vs. Content Marketing – What You Need to Know?

The digital marketing community has been buzzing with a dilemma on Native Advertising and Content Marketing. Though both of them...

Oct 1, 2018 | Vaibhav Khanna
Read Article
Everything You Need to Know About SEO and Content Optimization

Everything You Need to Know About SEO and Content Optimization

SEO or Search Engine Optimization is a route to get your website at the top of any search engine. SEO...

Oct 1, 2018 | Kapil Tiwari
Read Article
How Digital Advertising Agencies are Using Content Marketing in SEO Strategy?

How Digital Advertising Agencies are Using Content Marketing in SEO Strategy?

Over the past few years, Digital Advertising Agencies have witnessed an exponential growth in their business; thanks to the increasing...

Sep 28, 2018 | Pradeep Kumar Mali
Read Article
DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article