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Data Doesn’t Lie: Decoding Your Social Media Analytics for Growth
It’s been a while since you have started working on your social media strategy but you don’t know if you’re going on the right path. You are not sure which...
Understanding KPI Meaning: Your Guide to Measuring Marketing Success
The world of digital marketing is filled with jargon. For the uninitiated, this can be quite intimidating. How is CPR different from CPC? And then what are CAC, BR and...
Exploring Distribution Channels: Strategies for Reaching Your Audience
Finding the right path to connect with your audience is essential for success. Whether you're an established business owner or just starting out, it’s important to understand and master various...
Understanding the 4 Ps of Marketing: Core Principles for Success
It’s 2024, and in today's commercial sector, standing out from the crowd requires a solid strategic marketing approach. Did you know that the second edition of the MMA-EY consumer data...
How to Create a Website on Google for Free: A Step-by-Step Guide
We are living in 2024, and an online presence is significantly important for businesses of all sizes. According to Statista.com, approximately one-third of US shoppers search online for a local business...
Navigating Social Media Apps: Platforms for Communication
Social media apps are among the most popular tools to communicate with customers. Why is it so? There are over 5.1 billion active social media users globally. Further, research estimates...
Understanding What is Mobile Advertising?
Are you planning to take your business to the next level but need help knowing where to start? Do you want to get started with a cost-effective method to reach...
Decoding PPC Full Form and its Importance
In digital marketing, acronyms like SEO, SEM, and SMM have become buzzwords. One term that particularly stands out is PPC. PPC, or Pay-Per-Click, is an online advertising model in which...
Exploring the Google Partners Program: What You Need to Know
In this digitally advanced era, Google has established its name as a dominant force that is shaping the way businesses operate. In such a highly competitive place, do you fear...
Edit My People Card: A Guide to Editing Your Google Profile
According to recent statistics, the total number of internet users worldwide has reached 5.3 billion, accounting for 65.7% of the global population. With so much digital traffic, your online presence...
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