...

Our Blog

AI And SEO: Will Google Penalize AI Content? Here’s The Real Story

Everyone’s talking about it—AI for content creation. It’s fast, scalable, and honestly? It’s changing the game. But here’s the elephant in the digital room: Will...

Calendar Icon
April 11, 2025
Understanding SEMrush -features, benefits, and everything you should know

Understanding SEMrush -features, benefits, and everything you should know

As a brand, we are always searching for ways to increase our website traffic and generate leads. One of the...

Dec 29, 2021 | Aakash Chauhan
Read Article
Best Ways to Use Long-Tail Keywords

Best Ways to Use Long-Tail Keywords

User experience has never been more significant than today. In the year 2021, Google’s focus on intent and user experience...

Dec 23, 2021 | Aakash Chauhan
Read Article
6 Benefits of Using Google AdWords

6 Benefits of Using Google AdWords

The breakout of novel coronavirus in March 2020 has changed our world in more ways than one. It has altered...

Dec 21, 2021 | Shailendra Mehta
Read Article
A Detailed Guide on the Types of Google Ads

A Detailed Guide on the Types of Google Ads

You must have seen the text ad on the top of a few results page when searching for something on...

Dec 16, 2021 | Shailendra Mehta
Read Article
7 Simple SEO Steps to Grow Your Business

7 Simple SEO Steps to Grow Your Business

The ongoing shift to digital has accelerated the use of innovative channels such as Search Engine Optimization, popularly known as...

Dec 15, 2021 | Rishabh Mahendru
Read Article
SEM in Digital Marketing: A Comprehensive Guide for Beginners

SEM in Digital Marketing: A Comprehensive Guide for Beginners

What is the first thing you will do if the thought of buying a little black dress pops into your...

Dec 14, 2021 | Rishabh Mahendru
Read Article
DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article