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Our Blog

AI And SEO: Will Google Penalize AI Content? Here’s The Real Story

Everyone’s talking about it—AI for content creation. It’s fast, scalable, and honestly? It’s changing the game. But here’s the elephant in the digital room: Will...

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April 11, 2025
How Brands are Leveraging the Power of Social Influencers

How Brands are Leveraging the Power of Social Influencers

In today’s contemporary world, social media has become an indispensable aspect of our lives. With a multitude of individuals using...

Feb 21, 2023 | Tooba Hashmi
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What is Domain Rating: A complete guide

What is Domain Rating: A complete guide

As a website owner or digital marketer, you might have heard the term “Domain Rating” or “DR” in the context...

Feb 21, 2023 | Tooba Hashmi
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Crafting Compelling Content for Audience Engagement

Crafting Compelling Content for Audience Engagement

In the constantly evolving world of digital marketing, creating exceptional content that captivates the intended audience remains one of the...

Feb 21, 2023 | Prakriti Saxena
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10 Fundamental Marketing Principles

10 Fundamental Marketing Principles

As a leading digital marketing agency, AdLift understands that marketing is not just a tactic, it’s a mindset. And there...

Feb 20, 2023 | Prakriti Saxena
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Find Out Which Type Of Content Marketing is Best for Your Brand

Find Out Which Type Of Content Marketing is Best for Your Brand

We all know that the digital world is one noisy space. With so many businesses vying for the audience’s attention,...

Feb 20, 2023 | Prakriti Saxena
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Here Are 6 Rich Snippet Tools You Must Know About

Here Are 6 Rich Snippet Tools You Must Know About

As the digital realm continues to progress, search engines are constantly evolving to become more intelligent and intuitive in their...

Feb 17, 2023 | Prakriti Saxena
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article