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AI And SEO: Will Google Penalize AI Content? Here’s The Real Story

Everyone’s talking about it—AI for content creation. It’s fast, scalable, and honestly? It’s changing the game. But here’s the elephant in the digital room: Will...

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April 11, 2025
From Inspiration to Conversion: Using Pinterest to Boost Your Sales Funnel

From Inspiration to Conversion: Using Pinterest to Boost Your Sales Funnel

Boosting your sales funnel is crucial to the success of your business. One effective way to do this is by...

Mar 31, 2023 | Prakriti Saxena
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Scaling Your Website: How to Handle Growth and Maintain Success

Scaling Your Website: How to Handle Growth and Maintain Success

Scaling a website is a complex process that can be both stimulating and daunting. On the one hand, it implies...

Mar 31, 2023 | Prakriti Saxena
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Understanding the ‘People Also Search For’ Algorithm: Tips for Optimizing Your Content

Understanding the ‘People Also Search For’ Algorithm: Tips for Optimizing Your Content

As a content creator or marketer, you are constantly looking for ways to optimize your content to rank higher on...

Mar 31, 2023 | Tooba Hashmi
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Make Your Searches More Reliable with This New Google Update

Make Your Searches More Reliable with This New Google Update

Googling information has become a sort of reflex whenever we come across something that we are unfamiliar with. However, have...

Mar 30, 2023 | Rajeev Munjal
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From Research to Execution: How to Create a Holistic SEO Strategy Using Tools

From Research to Execution: How to Create a Holistic SEO Strategy Using Tools

Search engine optimization (SEO) is an essential aspect of any successful online marketing strategy. While SEO involves a range of...

Mar 29, 2023 | Prakriti Saxena
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Keyword Mapping: Organizing Your Content Strategy for Maximum Impact

Keyword Mapping: Organizing Your Content Strategy for Maximum Impact

As a leading provider of SEO and copywriting services, we understand the importance of effective keyword mapping in developing a...

Mar 29, 2023 | Tooba Hashmi
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article
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