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AI And SEO: Will Google Penalize AI Content? Here’s The Real Story

Everyone’s talking about it—AI for content creation. It’s fast, scalable, and honestly? It’s changing the game. But here’s the elephant in the digital room: Will...

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April 11, 2025
Google Search April’23 Updates

Google Search April’23 Updates

Google has introduced new updates for Google Search. In this article, we will go over all the latest updates that...

Apr 20, 2023 | Rajeev Munjal
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Shift Your Focus to ‘Experience’ with Google April 2023 Review Update

Shift Your Focus to ‘Experience’ with Google April 2023 Review Update

Google has recently introduced the Google April 2023 Product ReviewUpdate, making significant changes to the search engine’s reviews system. This...

Apr 13, 2023 | Rajeev Munjal
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How Content Marketing Can Help You Stand Out in a Crowded Market

How Content Marketing Can Help You Stand Out in a Crowded Market

Content marketing has emerged as a crucial tool for businesses striving to distinguish themselves in today’s highly competitive marketplace. The...

Apr 11, 2023 | Prakriti Saxena
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The Importance of Internal Linking for Your Blog’s SEO Strategy

The Importance of Internal Linking for Your Blog’s SEO Strategy

Internal linking is an essential part of an effective blog SEO strategy. It involves linking pages on the same website...

Apr 11, 2023 | Prakriti Saxena
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How to Use Schema Markup to Enhance Your E-commerce SEO Strategy

How to Use Schema Markup to Enhance Your E-commerce SEO Strategy

As an e-commerce business owner, you know that SEO is crucial to the success of your online store. You’ve probably...

Apr 11, 2023 | Tooba Hashmi
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The Different Types of Keywords and How to Use Them

The Different Types of Keywords and How to Use Them

Keywords play a crucial role in the success of any SEO strategy as they serve as the cornerstone of search...

Apr 11, 2023 | Tooba Hashmi
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article
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