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Understanding the Difference Between Bounce & Exit Rate
We have spent much time in comprehending the bounce rate metric, and its impact on web pages and a website as a whole. However, Google Analytics has another critical metric...
Missing Out on Potential Leads? Mobile App Marketing Should be Your Target
Coming up with a brand-new idea for a business app is easy. The tough part is to promote and market it in a way that the app reaches its target...
The Complete SEO Checklist for New Website in 2018
Search Engine Optimization (SEO) is among the most critical processes to rank any website on SERP. If you are looking for an SEO checklist to follow and optimise your website...
How Google Business Listing Helps in SEO – Its Benefits and Updates
A few decades back, when the internet was still finding its place in the world, businesses relied on local directories to list their contact details. These local directories were the...
How to Perfectly Optimize Your Content for SEO
Google has confirmed that 'content' is among its top three ranking factors, but what really makes good content from an SEO perspective? Effective content marketing is one of the strong...
Advanced SEO Techniques 2018 to Get Better Search Traffic
Understanding and implementing good SEO Techniques is vital to increase search traffic and brand awareness. According to HubSpot research, 80% of the website’s traffic begins with a search query. This...
Importance of Keywords in Promoting a Website
This is the world of the internet. Be it business, education, shopping or even travelling; you can explore various options through multiple clicks on your desktop. Everything is now fast...
Importance of Content Marketing
Content Marketing In today’s digital world, traditional marketing methods are fading and becoming less effective. However, there is a new type of marketing that helps brands interact with their customers...
What is Bounce Rate? How to Reduce it?
Since the advent of digital marketing, we marketers come across tons of metrics on an everyday basis. Some are simpler to understand while others are confusing. Bounce rate is one...
AdLift Participates in Whisky Trails at the 8th Edition of iMedia Brand Summit in Jaipur
iMedia Brand Summit is the most influential CMO centric annual summit in India. As an ideal platform for brands and agency marketers to connect, it is a haven for publishers,...
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