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How to Use Content to Win at Online Reputation Management
It takes only a few hours for a bad customer experience to become famous online (go viral) and affect a brand’s image. What’s awful? The brand being ignorant or clueless...
Four Key Factors To Developing Content Marketing Strategy
“As advancement increases, so do the scope to use it in the business and companies,” – is a statement that is true for time immemorial. Having clear and concise strategies...
Content Marketing Is the Non-Negotiable Part Of SEO
This article will highlight the importance of content marketing for SEO and why they need to work in synergy to survive. Both the terms go hand in hand, and to...
List of Content Marketing Tools Every Marketer Needs to Know
According to CM Institute, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience —...
5 Content Marketing Examples You Will Be Dazzled By
Getting customer attention has never been so difficult. As customers have increased options to choose from, today, brands cannot force them to see something that doesn’t interest them. If the...
5 Emerging Content Marketing Trends You Should be Following This Year
Investments in content marketing by various enterprises are increasing at an exponential rate. Stats from the Content Marketing Institute and marketing reports suggest that more than 60 per cent of...
Grow Your Website Traffic with Infographics
What are Infographics? Today infographics have become one of the most effective marketing tools to boost audience engagement. A human brain can grasp visual content 60,000 times quicker than text...
What Is Schema and Why is it Important In SEO?
What is Schema: Schema markup is a form of microdata that is found at Schema.org. Once it is added to a webpage, it creates a rich snippet which appears in...
Native Advertising Vs. Content Marketing – What You Need to Know?
The digital marketing community has been buzzing with a dilemma on Native Advertising and Content Marketing. Though both of them share some similarities, they are poles apart in practicality. In...
Everything You Need to Know About SEO and Content Optimization
SEO or Search Engine Optimization is a route to get your website at the top of any search engine. SEO flourishes and ends with the quality of the content. To...
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