Our Blog
Google September 2022 Core Update: Everything You Need to Know
The September 2022 wide core update—the second of the year—has begun to roll out on Google Search. It began rolling out on September 12th, 2022, at about 11:25 a.m. ET...
Your Go-To Guide to Accelerated mobile pages (AMP)
The thought of a website with a low loading speed is off-putting. When we are surfing the internet, we expect websites to load promptly. It’s a fact, right? Google realizes...
How to perform a SEO SWOT Analysis
If you are a modern business owner, you must be aware that content is a treasure trove of solutions when it comes to online business promotion. In fact, it’s not...
NFTs: The Next Wave in Digital Marketing?
Since it initially became widely used in the 1990s, the internet has advanced considerably. The early days of the internet (Web 1.0), where users could simply consume content, soon gave...
Google’s ‘Helpful Content’ Algorithm: All you need to know
Today, we are living in the age of self-sufficiency. The onset of digitization has made the world smaller; people can learn about new things from anywhere in this world by...
The Beginner’s Handbook to Robot txt
The robots.txt is the only file where its size doesn't matter! It may be tiny, but it has big implications for your website and can impact your ranking considerably. Understanding...
Is Contextual Advertising the Smart Way to Reach Consumers?
Contextual advertising maximizes the intention of getting through to the audiences – right place and time- while maintaining respect for their privacy. A future-proof way for brands to reach out...
Want to Secure Your Website? Here’s How HTTPS Can Help
Security has always been a concerning issue, whether it is your home or data transfer between a user's web browser and a web server. Of course, you can hire a...
Google Business Profile: What Does It Mean?
Let’s go a little back in time to the era when the internet wasn’t as mainstream as it is today. But marketing today is a totally different ballgame! We have...
Concise or Creative: Learn How to Curate The Perfect Meta Title And Descriptions
If you are someone who is not frightened to write a 1000-word article, but the thought of writing the Meta titles and descriptions scares you out of your wits, you...
Get
in Touch
Contact AdLift for a 360-degree marketing plan
