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AI And SEO: Will Google Penalize AI Content? Here’s The Real Story

Everyone’s talking about it—AI for content creation. It’s fast, scalable, and honestly? It’s changing the game. But here’s the elephant in the digital room: Will...

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April 11, 2025
The Science Behind Social Media Timing: Discover the Best Time to Post

The Science Behind Social Media Timing: Discover the Best Time to Post

In today’s digital age, social media has become an integral part of our lives. Whether it’s for personal connections or...

Jun 19, 2023 | Gulgul Saha
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7 Best Practices To Manage Errors in Google Search Console

7 Best Practices To Manage Errors in Google Search Console

When managing your website’s search engine optimization (SEO), ensuring a smooth user experience is essential. One common issue that can...

Jun 19, 2023 | Swati Singh
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How to Create SEO-Friendly Product Descriptions for Your Online Store

How to Create SEO-Friendly Product Descriptions for Your Online Store

In today’s competitive online marketplace, having compelling product descriptions is crucial to attract customers and improve your online store’s visibility....

Jun 19, 2023 | Gulgul Saha
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How to Create an Effective Google Data Studio Report in 5 Easy Steps

How to Create an Effective Google Data Studio Report in 5 Easy Steps

Prepare yourself for a mind-boggling journey into the realm of data visualisation and analysis with the game-changing Google Data Studio...

Jun 19, 2023 | Gulgul Saha
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Tackling Search Spam with Google’s New Report Form

Tackling Search Spam with Google’s New Report Form

In an effort to improve the overall quality of search results, Google released its new spam report form. This updated...

Jun 16, 2023 | Rajeev Munjal
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Top Google Ad Mistakes to Avoid in Local PPC Strategy

Top Google Ad Mistakes to Avoid in Local PPC Strategy

Google Ads is a powerful platform for local companies to reach their target audience and boost website traffic. However, without...

Jun 13, 2023 | Swati Singh
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article
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