Author: Moolaram Mundliya
How to Prepare for Google’s Search-Generative Experience
Google is changing the search landscape by integrating AI in its search. This move has been primarily made to give people a better search experience and help them with what...
Banner Advertising Made Simple – What You Need to Know
Imagine cruising on a highway and driving past a huge banner with a catchy caption and attractive pictures. You may or may not remember it forever, but that one banner...
How Do Meta Descriptions Improve CTR?
‘Meta descriptions are no longer important. They are a thing of the past.’ If some industry experts have forced you to believe in the statement above, this guide is going...
Schema Markup – The What, How and Why of It
SEO witnesses new evolutions every day. One of the latest evolutions is the schema markup. It is among the most powerful yet underutilized forms of SEO. It may be a...
Missing Out on Potential Leads? Mobile App Marketing Should be Your Target
Coming up with a brand-new idea for a business app is easy. The tough part is to promote and market it in a way that the app reaches its target...
Everything Should Know About Google Tag Manager
What is Google Tag Manager? Google Tag Manager is Tag Management System introduced by Google in October 2012 that allows user to manage JavaScript and HTML Tags on the websites...
Is Your SEO Working?
How do you know if your SEO is paying dividends? There are several metrics and reports you can pull, but a very straight-forward and transparent aspect to analyze would be...