Author: Kapil Tiwari
Everything You Need to Know About SEO and Content Optimization
SEO or Search Engine Optimization is a route to get your website at the top of any search engine. SEO flourishes and ends with the quality of the content. To...
Importance of Keywords in Promoting a Website
This is the world of the internet. Be it business, education, shopping or even travelling; you can explore various options through multiple clicks on your desktop. Everything is now fast...
How To Handle Pagination
What is Pagination? Pagination occurs when you have related content on multpiple pages. For example, if you have an e-commerce site with a section of dresses, the dresses you display...
How To Create a PPC Landing Page
Are you driving visitors to your site or page but having trouble getting them to convert? If your PPC campaign is suffering from a low conversion rate, the first thing...
Our Favorite SEO Tools
There's a plethora of tools out there for us digital marketers. When I started in this industry it took me some time to figure out which tools offer real value,...
Not Provided, Not a Problem
When Google began encrypting most of their organic searches, many webmasters witnessed their "not provided" bucket become the large majority of their organic keywords. People didn't know what to do....
Been hit with a Penguin Penalty? Clean up those backlinks!
Has your site been hit with a penalty from Google as a result of the notorious Penguin Updates? If so, you have probably spent a lot of time analyzing your...