2024: A Year to Remember at AdLift!
What a year it’s been at AdLift! If we could sum it up in one word, it would be “unforgettable.”...
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Farewell, Skype: It’s the End of an Era
By Manisha DesaiAh, Skype. The OG of internet calls. The app that turned long-distance relationships into pixelated love stories, transformed awkward job interviews into even more awkward...
Is Your Content Strategy Working for You — or Against You?
Content is king — we’ve heard this a million times. But what happens when the king’s army isn’t delivering results?...
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From Creation to Conversion: How to Measure Content Performance for Growth
Creating content that dazzles is only half the battle – the real game is in measuring its success. Ever wondered...
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Create Content that Connects: Target the Most Searched Topics on YouTube
In 2023, YouTube was the most searched thing on Google. It drove around 2.1 billion traffic every month! Now imagine...
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Write Right: How Pillar Content Pages Can Revolutionize Your Content Marketing
Content marketing is an important part of digital marketing. However, the way we approach it has changed over time. Nowadays,...
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From Followers to Fans: Harnessing the Power of UGC to Build a Thriving Brand Community and Boost Your Google Ranking
Imagine a world where marketing messages resonate deeply, where trust reigns supreme, and where consumers actively participate in brand storytelling....
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