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AI And SEO: Will Google Penalize AI Content? Here’s The Real Story

Everyone’s talking about it—AI for content creation. It’s fast, scalable, and honestly? It’s changing the game. But here’s the elephant in the digital room: Will...

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April 11, 2025
Google Search in a Year: What Americans Searched for in 2022

Google Search in a Year: What Americans Searched for in 2022

2022 has been a whirlwind of a year. And amid all the good and the bad that happened, one thing...

Dec 26, 2022 | Arron Goodin
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Learn How to E-A-T for Google

Learn How to E-A-T for Google

E-A-T is a marketing essential, but if it is the first time you have heard that term, let us help...

Dec 22, 2022 | Arron Goodin
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Google December 2022 Link Spam Update Rolling Out Now

Google December 2022 Link Spam Update Rolling Out Now

Google is now leveraging the power of SpamBrain to neutralise the impact of unnatural links on search results. SpamBrain –...

Dec 19, 2022 | Lyndon Bell
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Google Rolls Out December 2022 “Helpful Content” Update

Google Rolls Out December 2022 “Helpful Content” Update

In the works since 5th December, Google has rolled out its December 2022 “helpful content” system update. It is the...

Dec 7, 2022 | Lyndon Bell
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Target your Converting Customers with the right LinkedIn Ads

Target your Converting Customers with the right LinkedIn Ads

The internet is a pretty noisy place, and if your online presence involves any work on the choppy seas of...

Nov 29, 2022 | Arron Goodin
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Ever Wondered How Image Alt Text Helps SEO? We Got Your Answers!

Ever Wondered How Image Alt Text Helps SEO? We Got Your Answers!

Image alt text is a bit of a dark horse in the world of SEO. With images forming an integral...

Nov 23, 2022 | Lyndon Bell
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know

The US advertising industry is at the forefront of innovation, driven by cutting-edge technologies, evolving consumer preferences, and stringent regulatory…

February 12, 2025 | Lyndon Bell Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Lyndon Bell Read Article

Discover the Top Digital Marketing Strategies for 2025

The Software as a Service (SaaS) industry has been on an extraordinary growth trajectory over the last decade, with expectations…

December 30, 2024 | Lyndon Bell Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

February 28, 2025 | Lyndon Bell Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 30, 2024 | Lyndon Bell Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Lyndon Bell Read Article
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