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List of Content Marketing Tools Every Marketer Needs to Know
According to CM Institute, “Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience —...
5 Content Marketing Examples You Will Be Dazzled By
Getting customer attention has never been so difficult. As customers have increased options to choose from, today, brands cannot force them to see something that doesn’t interest them. If the...
5 Emerging Content Marketing Trends You Should be Following This Year
Investments in content marketing by various enterprises are increasing at an exponential rate. Stats from the Content Marketing Institute and marketing reports suggest that more than 60 per cent of...
Grow Your Website Traffic with Infographics
What are Infographics? Today infographics have become one of the most effective marketing tools to boost audience engagement. A human brain can grasp visual content 60,000 times quicker than text...
What Is Schema and Why is it Important In SEO?
What is Schema: Schema markup is a form of microdata that is found at Schema.org. Once it is added to a webpage, it creates a rich snippet which appears in...
Native Advertising Vs. Content Marketing – What You Need to Know?
The digital marketing community has been buzzing with a dilemma on Native Advertising and Content Marketing. Though both of them share some similarities, they are poles apart in practicality. In...
Everything You Need to Know About SEO and Content Optimization
SEO or Search Engine Optimization is a route to get your website at the top of any search engine. SEO flourishes and ends with the quality of the content. To...
How Digital Advertising Agencies are Using Content Marketing in SEO Strategy?
Over the past few years, Digital Advertising Agencies have witnessed an exponential growth in their business; thanks to the increasing use of the internet. Almost every brand and organization are...
Understanding the Difference Between Bounce & Exit Rate
We have spent much time in comprehending the bounce rate metric, and its impact on web pages and a website as a whole. However, Google Analytics has another critical metric...
Missing Out on Potential Leads? Mobile App Marketing Should be Your Target
Coming up with a brand-new idea for a business app is easy. The tough part is to promote and market it in a way that the app reaches its target...
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