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Top Advertising Metrics to Boost Your Campaign Performance
Data-Driven Advertising: The Key to Success In this rapidly evolving technological landscape, data-driven advertising has emerged as a fundamental pillar of success. According to a report in Statista, in 2023,...
Boost Your Website Traffic with Voice Search Optimization
What is Voice Search Optimization and How is it Beneficial Many decades ago, it would have been unbelievable to think about how we can speak into our phones, laptops, TVs,...
10 Key Strategies to Boost Your SEO Conversion Rates
Are your SEO efforts not translating into high conversion rates? Are you drawing in that much-needed organic traffic but not seeing it converted into valuable customers? Increasing the visibility of...
Maximize Impact with Digital PR Strategies
Digital PR. Nope, it's not some fancy new jargon that you need to figure out. Digital PR or Digital Public Relations has the same objective as traditional PR – but...
Rank Globally: Your International SEO Strategies Guide
Get your International SEO Marketing right with AdLift The internet has broken geographical barriers, transforming how businesses operate. Today, your local art gallery can potentially connect with art enthusiasts across...
Understanding Google’s June 2024 Spam Update
Google rolled out its June 2024 spam update on June 20th to enhance search result quality by targeting websites violating its spam policies. This update was fully implemented on June...
Guess what? Links matter! .. and Google just confirmed it (sort of)
“9 Key Takeaways From Google Document Leaks” On March 13, thousands of documents that seem to be from Google’s internal Content API Warehouse appeared on Github. They were released by...
AdLift Walks the Walk: How We Ranked #1 for “Digital Marketing Agency US”
Have you ever heard the story about the cobbler whose shoes always fell apart? Here's the thing: Cobblers spend all day fixing other people's footwear, but sometimes, their own ends...
Conversion Rate Optimization: What Works and Why?
Have you ever wondered how companies convert one-time visitors into loyal customers? It all comes down to giving individuals a sense of worth and appreciation. When you first enter a...
The AdLift Guide to ROI-Centric Digital Marketing
Did you know that 72% of organizations that measure ROI on digital marketing report their marketing strategies as effective? This statistic highlights the critical need for precise measurement of digital...
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