Search Engine Optimization

Optimizing For Google AI Overviews: What Marketers Need To Know

Prashant Puri, CEO & Co-Founder of AdLift, drives digital transformation with content strategies and data-driven marketing solutions. It’s now a given that Google loves keeping...

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November 19, 2024
Achieving SEO Mastery with ChatGPT Prompts: Tips and Tricks

Achieving SEO Mastery with ChatGPT Prompts: Tips and Tricks

In today’s digital age, search engine optimization (SEO) plays a pivotal role in boosting a website’s visibility and attracting organic...

May 30, 2023 | Arron Goodin
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From Image to Insight: Uncovering Google’s ‘About this Image’ Feature

From Image to Insight: Uncovering Google’s ‘About this Image’ Feature

In the vast ocean of information – Internet- visual content, especially images, has always been integral for capturing attention and...

May 26, 2023 | Arron Goodin
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The Future is Here: Google’s Search Labs Pioneering the Next Era of Search

The Future is Here: Google’s Search Labs Pioneering the Next Era of Search

In its pursuit of enhancing user experience by providing relevant search results, Google has recently unveiled an exciting initiative called...

May 26, 2023 | Lyndon Bell
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A Look At Various SEO Trackers And Their Benefits

A Look At Various SEO Trackers And Their Benefits

In today’s digital landscape, having a strong online presence is crucial for businesses. One of the significant factors in achieving...

May 26, 2023 | Lyndon Bell
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The Ultimate SEO Podcast: Strategies, Tips, and Trends

The Ultimate SEO Podcast: Strategies, Tips, and Trends

In today’s fast-paced digital landscape, podcasting has emerged as a powerful medium for delivering engaging and informative content to a...

May 26, 2023 | Arron Goodin
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Understanding The Impact of Toxic Links on SEO

Understanding The Impact of Toxic Links on SEO

What is a toxic backlink, and how does it affect a website’s search engine performance? In search engine optimization (SEO),...

May 25, 2023 | Lyndon Bell
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know

The US advertising industry is at the forefront of innovation, driven by cutting-edge technologies, evolving consumer preferences, and stringent regulatory…

February 12, 2025 | Lyndon Bell Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Lyndon Bell Read Article

Discover the Top Digital Marketing Strategies for 2025

The Software as a Service (SaaS) industry has been on an extraordinary growth trajectory over the last decade, with expectations…

December 30, 2024 | Lyndon Bell Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

February 28, 2025 | Lyndon Bell Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 30, 2024 | Lyndon Bell Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Lyndon Bell Read Article
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